Free business listing websites every small or local business should be on (Updated for 2020)
To help business owners such as yourself, we’ve compiled a list of free online communities, business directory, and any free business listing sites where you should have a profile. Read the short descriptions below each site and decide which platforms you want to be listed on.
Remember: the more you choose, the greater your online footprint and the easier it is for customers to find your business and spend money with you. In fact, Womply research shows that businesses that claim their free listings on multiple sites earn up to 78% more money. Enjoy!
10 free business listing sites for your local business
1. Yelp
The third most popular review website on the web, Yelp is used daily by millions searching for local small businesses, especially restaurants.
2. Google My Business
Shoppers use the most popular search engine for information about and directions to local stores. For everything. It’s the main street of the web. According to Google, 50% of all the mobile consumers who use Google for local searches in a day visit the businesses they search.
3. Facebook
More than 1 out of 7 people on the planet are on Facebook, and they’re actively checking out the 65 million plus local business pages listed on the biggest social network ever. Creating a Facebook presence for your business takes five steps.
4. TripAdvisor
Another top five review website, TripAdvisor’s 415 million monthly users have smoke coming from their keyboards — over 535 million reviews have been published on the site. Your small business, especially if it’s in the hospitality space, is missing out on a windfall of digital awareness and feedback if you’re not on TripAdvisor.
5. Twitter
Why is this on our list, you might wonder? True, Twitter might not “sell” your customers to come into your shop, but it surfaces to the top in searches and presents one of the easiest and fastest ways for customers to reach out to you. It’s also a location-based tool that lets you search for customers in your area.
6. Instagram
A recent study shows 82% of customers research before they come into the store to buy. Today, especially if you’re marketing to younger demographics, photography-based Instagram is a visual invitation to come in and see for oneself.
7. YouTube
Some people don’t have time to read reviews, scroll through a website, or comb through social media posts. A video is easy. Just hit play. A YouTube video (even just one) is a solid small business marketing vehicle to reach over 30 million customers who are watching almost 5 billion YouTube videos a day.
8. Foursquare
Foursquare has a passionate following of 55 million monthly local small business fans. They check-in, share where they are, and leave tips for others to follow. Without a filled-in profile on Foursquare, SMB owners are missing out on helpful user-generated information about their business.
9. LinkedIn
It might seem like LinkedIn only matters for national or global brands, but a local business can show researching consumers more of who they are, from owners to employees. Use LinkedIn to present yourself as a reputable, well-connected owner with years of relevant experience, especially for finance-based businesses.
10. Yahoo
We know Google reigns supreme in search, but Yahoo is still used by 1 billion potential small business customers people every month. Why? For some, it’s preference. For others, especially Firefox web browsers, it’s the default on their machine. Similar to Google My Business, Yahoo partners with Yext (below) to display local small business listings in search results.
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